Feline

Cats are still treated like small dogs in research and product design, even though owners manage their care completely differently.

Discovery: where's the biggest remaining gap in feline specific research? What's next in spotting illness earlier, given how well cats hide it?
Development: why do treatments reach dogs first, market size, science, or something else? What's slowing lower stress at home monitoring, given how much owners dread the vet visit?
Delivery: what would change owner reluctance to visit the vet at all? What would make chronic disease management feel as manageable as it does for dogs?